The times

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...have changed. And so has the role and importance of the bar coaster.

With non-smoking in bars, restaurants and hotels becoming the norm and not the exception, people are having to step away from their barstool more often to smoke.

And who or what is defending their seats? Busy bartenders who'd rather pour drinks than save seats.

And bar napkins: many forests' worth. On top of, and in some cases, slipping into drinks that then have to be replaced.

It's annoying for bartenders. A hassle for customers. Not great for the environment - but most importantly, it's a a MISSED OPPORTUNITY for your brand. But it doesn't have to be.

Offer your customers and bartenders a coaster that offers THEM something. A little value-add that goes a long way. And it'll be your brand that gets all the cred,
visibility, buzz and goodwill. Right there at point of sale. "What's the hole for?," people wonder. That's all it takes before they're playing with, talking about and
interacting with your brand's Seat Saver.